As someone who spends a lot of time in Japanese 女性向け (joseimuke, or female-oriented) spaces and also consumes a lot of BL, one thing I really enjoy is how BL manga very frequently reflects what’s going on in those circles—what themes are popular, what fashions are getting big, social concerns women are dealing with (have you ever wondered why JP Omegaverse is significantly more about social issues than hot breeding kink sex…?), etc. But it’s not just these themes and styles, but overarching trends in popular culture that suddenly start showing up as well. And in this case, the one I want to talk about is:
Vtubers.
I’m not super open about it, but I’ｍ a Vtuber fan. I’m not as big into them as I used to be—back during the pandemic it was my (and many other people’s, I believe) main fandom. My cat is named after Saegusa Akina. I cried so hard and for so long on the day Mayuzumi Kai graduated that I wished I could call into work the next day but instead went in looking like I’d been punched in the face. I attended the Nijirock concert back in 2021 as well as Fantasia in 2022. Unfortunately, I’m not super acquainted with the newer gens, and I have much less time to watch them now that we no longer work from home, but Vtubers and streamers still hold a special place in my heart for making living alone during the pandemic significantly more bearable.
And the fun thing for me is that many BL mangaka seem to feel the same. When they aren’t drawing Vtuber fanart on their side accounts, BL manga about streamers (and Vtubers to a lesser degree) has exploded in the last couple years, so I wanted to write about the collision of these two things I love.
Continue reading VTubers and BL Trends
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